Built in Britain: Jaguar leaps into 2017 as UK automotive sector reaches 17-year high
The Society of Motor Manufacturers and Traders (SMMT) has confirmed that 2016 was a record-breaking year for the British Motor Industry, with 7 million vehicles rolling off the production line, but which manufacturers are responsible for this boost to the British economy?
The likes of Honda, Nissan and Vauxhall all have factories in the UK, but it seems to be Britain’s premium badges that are wooing the punters. After Germany, the UK now produces more luxury cars than anywhere else in the world.
Premium they may be but Aston Martin, Bentley and Rolls Royce all have a relatively low production output. Luxury producer Jaguar Land Rover on the other hand, can claim to be the UK’S largest automotive manufacturer, thanks to years of investment and technical innovations that are clearly now paying off.
Jaguar Land Rover produced an impressive 544,401 vehicles last year, with the company’s latest line-up of premium SUVs proving a popular choice. Its new F-Pace SUV produced the best results, propelling overall growth by 67%.
Andy Goss, Jaguar Land Rover global sales director, said: “Jaguar Land Rover has once again shown that investment in new models, skills and advanced technology are critically important to ensure Britain has a thriving automotive industry - even in the face of current uncertainty.”
How has Jaguar managed to reinvent itself? Read more here…
Everyone loves SUVs
Cars such as the Land Rover Discovery Sport and Range Rover Evoque are proving to be popular the world over, combining two things drivers crave: SUV body style and of course, that all-important premium badge.
Commenting on Jaguar’s extraordinary success, SMMT chairman Mike Hawes said: “High class engineering, advanced technology and a workforce committed to quality have helped turn around the industry, making the UK among the most productive places in Europe to make cars.”
The latest figures are yet more proof of just how much Jaguar Land Rover have come, with more than a 240% growth since 2009, when it started investing close to £4bn into its production facilities.
Despite some post-Brexit uncertainty, Jaguar has £3bn earmarked for product creation and development, it looks like Jaguar Land Rover is here to stay, with more worldwide production cars expected over the coming year or two.