Ford Puma 2020: Pricing and specs revealed for revived model
Remember the Ford Puma of the late 90s? Well, it’s set to return, although this time the name will be on the back of a small crossover rather than a sporty coupe. And we doubt Steve McQueen will be digitally placed in the advert for added kudos this time.
Based on the best-selling Ford Fiesta’s platform, the SUV-inspired compact crossover aims to fuse unique exterior styling with best-in-class uncompromised load space and sophisticated mild-hybrid powertrain technology.
“Our customers told us they want a compact vehicle with stand-out looks that also delivers solutions for everyday living. The result is our new Ford Puma,” said Stuart Rowley, president, Ford of Europe.
Two trims will initially be available from launch. These are the Ford Puma Titanium, available from £20,845, which features segment-first driver and passenger lumbar massage seats as standard, in addition to advanced wireless charging.
The Ford Puma Titanium First Edition, available from £22,295, features comfort and safety technology packs including intelligent adaptive cruise control, rear view camera, heated seats and heated steering wheel. The Puma Titanium also features exclusive exterior and interior details and finishes that complement the model’s design, with Ford EcoBoost Hybrid 48-volt technology offered on the 123hp and 153hp 1.0-litre petrol engines, enhancing fuel efficiency, performance and fun-to-drive character.
This First Edition model will also available in ST-Line X trims, adding sporty interior and exterior design cues and sports suspension, alloy pedals, full digital instrument cluster and LED headlamps.
Starting from £25,195, ST-Line X First Edition includes handsfree tailgate, 18” alloy wheels and 10-speaker B&O Premium Audio, and is available with a choice of either 1.0-litre EcoBoost Hybrid offering 123hp or a 152hp mHEV.
Puma ST-Line X First Edition Plus is available to order from £27,345 and adds panorama roof and 19” alloy wheels.
Bucking the trend for wedge-style crossover profiles, the Puma features a low, sloping roofline to differentiate itself from competitors.
Pronounced wheel arches amplifying the sporty character, while the headlights are featured high up on the bonnet to differentiate the Puma from other Ford models. Extending forward to the instantly recognisable front grille, the headlamps give Puma a bold, aerodynamic front design.
The upscale interior promises to be innovative and inviting, with the Puma being the first vehicle in its segment to offer hands-free tailgate and Lumbar Massage Seat comfort and convenience technologies. A wireless charging pad, Bluetooth connectivity, SYNC3 infotainment system with touchscreen, smartphone mirroring, 12.3in digital instrument cluster and an optional 10-speaker B&O sound system also feature.
Other practical features include a full-length openable panorama roof, park assist, post-collision braking, adaptive cruise control with Stop & Go and new Local Hazard Information.
Perhaps the real head-turner is an ingenious flexible rear storage solution. This ‘Ford MegaBox’ allows you to lift the load bay floor, fold it against the back seat and use it as an additional flat storage area. The storage solution offers a capacity of 80 litres in a space 763mm wide, 752mm long and 305mm deep.
The regular boot promises best-in-class uncompromised load space and rear luggage space of 456 litres with the rear seats up. The car made an appearance at the Frankfurt Motor Show, alongside a range of other Fords that are set for an electrified future.
First Edition models will be available from January, ahead of the full range becoming available to order early next year.