Leasing.com announces sponsorship of EFL Trophy
Leasing.com is proud to announce a three-year deal with the EFL to become the Official Title Sponsor of the EFL Trophy.
The exclusive partnership sees the competition become known as the ‘Leasing.com Trophy’ with immediate effect, with the deal running until the conclusion of the 2021/22 season.
David Timmis, founder and MD of Leasing.com, said: “We’re delighted and immensely proud to have secured sponsorship of the EFL Trophy as part of our ongoing brand development campaign.
“We want Leasing.com to become a household name and what better way to achieve that than to sponsor one of the most high-profile tournaments in English football.
The Leasing.com Trophy encompasses 127 matches across six rounds, culminating in a showpiece final at Wembley. The competition kicks off this week with Manchester United U21s and Liverpool U21s making their debuts in the competition against Rotherham United and Oldham Athletic respectively. Swindon Town host Chelsea U21s in the week’s remaining Group Stage fixture.
EFL Chief Commercial Officer, Ben Wright, said: “The EFL is delighted to welcome Leasing.com to our portfolio of partners at the League ahead of the start of what we all hope is another successful and memorable EFL Trophy campaign.
“With the revised format now firmly established, this competition continues to go from strength to strength and the EFL is looking forward to working with the Leasing.com team as we plot this season’s journey to Wembley and move on to the next chapter of the EFL Trophy’s history”.
Timmis added: “Over the last 20 years we’ve already helped more than a million people find their perfect car leasing deal: this sponsorship offers an ideal opportunity for us to help millions more ‘Say goodbye to buying’.
“The EFL Trophy continues to grow every year and has huge potential, so it’s a perfect partnership and we can’t wait to get the ball rolling.”