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MG expands dealer base as sales soar

Image of Faye Sunderland
Author: | Updated: 30 May 2014 17:02

MG may still be a rank outsider since its rebirth, but that isn’t putting the brand off its mission to recapture the UK market. MG has added a grand total of 20 new sites to its expanding dealer base in the last seven months alone.

A surge in sales has followed. Last month, MG became the fastest growing brand in the country, with a sales increase of 715 per cent since the beginning of the year. Admittedly that only brings its sales to 546 cars in the first quarter, but that compares to 81 for the same period of 2013.

MG3 2014 blue

As a result, more and more dealers seem to be interested in getting into bed with the now SAIC-owned brand. Four more dealer sites have been opened in the last few weeks including County MG in Bicester, just one just a mile away from Bicester Village.

There is also a new dealership in Brecon, Wales, run by rally star Sara Williams. Sara is currently the most successful female British driver in the history of British national rallying, becoming the first woman in 30 years to win a British national rally outright at the Swansea Bay Rally last May.

Also recently appointed, Maidstone MG will be run by the F. G. Barnes and Sons group, one of the region's best-known family firms, operating seven automotive sites across Surrey and Kent.

Purbeck MG in Wareham will cover the Purbeck peninsula and key towns such as Poole, Swanage and the western area of Bournemouth.

Since November last year, dealerships have also opened in south Sheffield, Dudley, Gloucester, north Sheffield, Woking, Spalding, Barnes in West London, Newcastle, Leicester, Harrogate, Doncaster, Northampton, Swindon, Norwich, Falmouth, Brecon, Maidstone, Oxfordshire and Exeter.

But that is not the end of it; MG expects to have around 80 dealerships in total by the end of the year, enabling it to continue its impressive sales growth.

Currently, the MG range consists of the MG6 five-door hatchback, priced from £15,455 and the M63 supermini, priced from £8,399.

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